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Tristan Steckler Framework · Itai Sales Process
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ElevenLabs API Key (optional — enables voice)
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Session Mode
Fresh Session
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Replay Real Call
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Appointment Type
Inbound AdSaw content, booked themselves
ReferralSomeone they trust sent them
Outbound / DMYou reached out first
Event / PodcastHeard you speak
In-Person ColdCold approach in person
Prospect Type
A-Type Decisive. Operator brain. High ego — chest-puff is the mask. Justifies instead of externalizes. "Already tried it." Hides behind expertise. Thinks they don't need you.
B-Type Indecisive. Overthinker. Externalizes everything — spouse, money, time, family. Uses spouse as a shield. Doesn't take ownership. Sold by emotional pain and identity-gap work.
Drill Mode — Pick consecutive blocks (or Full Call)
Full Call
Run all 5 phases end-to-end (rapport → close)
Phase 1: Early Discovery
Rapport → Goal → Current Situation → Timeframe
Phase 2: Mid Discovery
Limiting Beliefs → Internal vs External (reframing)
Phase 3: Late Discovery
Core Fear → Reframe Fear → Costs of Fear → Future Consequence
Phase 4: Final Discovery
Visualize 2.0 → Future Pace 2.0 → Pre-Pitch → Ideal Program → Pitch → Get Certainty
Phase 5: Close
Price Drop → Objection Handling → Close & Next Steps
Rapport
Question Framework
Phase:
Voice Off
Prospect speaking...
Live Metrics
Trust
Belief Shift
Ego Down
Urgency
Talk Ratio
You 50%Them 50%
Checkpoints
Goal Named
Clarity Gotten
Timeframe Locked
Decision Maker
Prior Investment
Went Internal
Core Fear Named
Personal Cost
Future Paced
2.0 Identity
Commitment Made
Live Flags
Call started — open framework panel 🎧
Session Debrief
Scores
Talk Ratio
Phase Breakdown
Prospect Tracking
Coach Feedback
Full Analysis
Play-by-Play · Key Moments · Improvement Recs